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III. STRATEGY/DRIVER 1: INSTITUTIONAL
VISION AND COMMITMENT The first strategy/driver
describes a factor that is fundamental to the success of a
transplant center – vision and commitment from the institution.
Organ transplantation is a special area of medicine that involves
a wide range of hospital staff and resources, has relatively
high resource needs and regulatory requirements, operates
on an unpredictable schedule based on the availability of
organs for transplantation, and that must run like a well-oiled
machine when organs become available. Hospitals cannot dabble
in organ transplantation; they must commit to it fully and
provide the resources and support necessary for the transplant
programs to be successful.
For many of the Nation’s hospitals and for all the hospitals
visited over the course of this study, the benefits, both
to the institutions and the patients they serve, far outweigh
the risks and challenges of providing organ transplant services.
In fact, the 15 hospitals featured in this study view transplantation
as one of their institutions’ priority service areas and all
have established and successfully worked toward goals of growing
their programs. In some cases, the vision and leadership for
growing transplant programs has emanated from the top with
senior hospital executives identifying an opportunity to grow
the program and seeking out surgeon and physician leaders
who share their goal and can develop and implement a strategy
to make it happen. In other cases, the transplant program
administrators and leaders have built institutional support
for transplantation by building a case for the value of transplant
services to patients as well as the hospital.
The first three key change concepts in this section describe
how successful transplant programs establish a vision, goals,
and targets for their programs and identify and secure institutional
support for resources, policies, and practices that they will
need to realize their vision and accomplish their goals. The
fourth key change concept describes an approach to care to
which transplant centers and hospitals should commit. The
final key change concept describes an organizational structure
for transplant services that some of the high-performing transplant
centers have implemented and which their staff believe has
contributed significantly to their programs’ growth.
Exhibit 3 summarizes the five key change
concepts and related action items that correspond with Strategy/Driver
1: Institutional Vision and Commitment.
Exhibit 3:
Strategy/Driver 1: Summary of Key Change Concepts and Action
Items
| Key
Change Concepts |
Action
Items |
| 1.1: Establish transplantation
as a strategic priority. |
1.1a Establish transplantation
as a priority service for the hospital and set goals for
transplant program growth. 1.1b
Identify and commit resources needed to successfully grow
the transplant programs (e.g., surgeons, transplant coordinators,
dedicated ORs, office space, dedicated recovery unit).
1.1c Conduct regular review of transplant
center performance data by transplant center and hospital
leadership (e.g., CEO, COO, CFO, CMO, medical school dean). |
| 1.2: Develop and implement business/strategic
plan to secure institutional resources. |
1.2a Identify targets, goals, and the
resources required to grow the transplant program.
1.2b Demonstrate the clinical, economic,
and non-monetary benefits of transplantation.
1.2c Develop impact plans to help anticipate
and forecast the downstream effects of the addition of
new personnel and technologies. |
| 1.3: Actively educate internally about
goals, expected outcomes and accountabilities. |
1.3a Educate hospital executives, department
chairs and other institutional leaders (e.g., governing
board) about how transplantation is a unique area of service
that requires significant investments in nurse coordinators,
information technology and other resources. |
| 1.4: Commit to providing a comprehensive,
multi-disciplinary approach to the full continuum of transplant
care. |
1.4a Provide care across the continuum
of transplantation. 1.4b Offer
transplant services as part of end-stage disease care.
1.4c Provide care across specialties
(i.e., across organ types) (e.g., liver transplant patients
may develop kidney problems post-transplant and require
care from a nephrologist). |
| 1.5: Organize transplant services into
a service line. |
1.5a Integrate all transplant services
into a single service line with designated budget and
decision-making authority. 1.5b
Work with hospital leadership to establish a governance
and oversight structure for transplant service line that
facilitates joint decision-making among surgeons and physicians.
1.5c Establish direct line of report
for transplant center staff to hospital leadership (e.g.,
COO). |
Key Change Concept 1.1: Establish transplantation
as a strategic priority.
All of the hospitals featured in this study have provided
strong support to their transplant centers and several of
them have even established organ transplantation as one of
a handful of strategic priorities for their institutions.
The prominence of transplantation within these hospitals reflects
the life-saving or life-changing benefits that the hospitals
perceive for the patients who will benefit from a new organ,
as well as financial and other non-economic benefits that
providing organ transplant services will confer on the institutions.
This key change concept describes how at these high-performing
centers, transplantation has been established as a priority
service area and how that message has been communicated internally
within the institution to ensure that transplant services
are prioritized. It also describes examples where hospitals
have made significant investments in staffing and other resources
in order to facilitate the growth of the transplant center
or one of its transplant programs. In addition, examples are
provided on how at some centers, there is an ongoing commitment
to helping transplant programs achieve their goals among senior
hospital executives and how they monitor their programs’ progress
toward their goals on a regular basis.
Action Items
Even when hospitals have established organ transplantation
as a strategic priority, transplant center administrators
and physician leaders will need to work to continually demonstrate
the value of transplantation to the hospital in order to secure
resources needed on an ongoing basis to operate high-performing
transplant programs. In order to realize goals for growing
their programs, most transplant centers require staffing and
other hospital resources (e.g., management information systems,
clinical and office space, dedicated ORs, etc.). In order
to secure the investment in those resources from the hospital,
the high-performing transplant centers visited for this study
have put time and resources into developing business and strategic
plans that identify the targets, goals, and resources required
to grow their programs. As part of this process, they have
also analyzed and communicated to their hospitals’ leadership
what the expected financial and other non-monetary benefits
will be for the hospital. This often involves conducting a
“downstream” analysis of what the revenue impact will be on
other departments that provide services to transplant patients
and benefit from an increased volume of transplant patients
being served at the hospital.
As reflected in the examples provided in this section, one
of the critical steps for transplant centers in lobbying for
institutional support to grow their programs is to ensure
that they have in place passionate and visionary physician
and surgeon leaders who share the centers’ goals of growing
the programs. In fact, several of the examples in this section
describe how the transplant programs’ growth was initiated
during the process of recruiting proactive transplant surgeons.
More information about how transplant centers have recruited
and organized around strong physician and surgeon leaders
can be found under Strategy/Driver 2: Dedicated Teams and
Action Item 2.1a (Recruit proactive, experienced, and high-performing
surgeons and physicians with a passion for, commitment to,
and focus on growing transplantation).
Action Items
For transplant centers, educating hospital staff and leadership
about organ transplantation can be important to securing institutional
support for resources needed to operate successful and growing
transplant programs. Among various areas of health care services,
organ transplantation is unique in terms of the resources
required to run a high-performing program and the accountabilities
of the program to stakeholders outside the hospital.
More so than most other areas of health care services, organ
transplantation is highly regulated by governmental and quasi-governmental
agencies. As such, transplant centers have substantial data
collection and reporting requirements to entities outside
the hospital over and above the performance data they collect
and report internally. To comply with the data reporting requirements,
transplant centers typically make significant investments
in management information systems and staff capacity to maintain
and operate those systems. As a result, in comparison with
other lines of service within a hospital, transplant centers
require more resources for staffing and information technology.
Likewise, transplant centers have unique staffing needs
in terms of nurse coordinators and allied health professionals.
Effective transplant centers provide care and support to patients
across the continuum of transplantation from the point of
referral to a lifetime of post-transplant care. A transplant
center’s roster of patients grows every year as newly transplanted
patients join the list of post-transplant patients and are
assigned a nurse coordinator. As a result, even when the numbers
of transplants that a center performs remains stable over
a period of years, the center will periodically need to add
post-transplant coordinators and related staff (e.g., social
workers, lab technicians) to manage the ever-growing caseload
of post-transplant patients.
Transplant center physicians and staff report that they
have encountered internal barriers to securing support for
needed resources when hospital administrators or department
chairs are unaware of the unique needs of transplant programs.
Therefore, internal education about what a center’s goals
are for growing its organ transplant programs and the outcomes
it needs to achieve can help reduce these internal barriers
and build support for making needed investments in the programs.
Action Items
One of the themes identified across the site visits is that
in order for hospitals to operate high-performing organ transplant
programs, they must commit to making the institutional investments
necessary to ensure that patients are receiving the highest
quality and most appropriate care and that they receive the
supports they will need across the continuum of transplant
care. This commitment should be reflected in the business
and strategic plans for the transplant programs and in the
resources allocated to the programs. As discussed under the
previous key change concept, transplant program leadership
often have to do a substantial amount of education internally
to help hospital leadership and the leadership of other departments
understand why transplant programs have unique resource needs.
In particular, the centers visited identified three key
components of transplant care in which any hospital offering
transplant services should invest. The programs should provide
care and support to patients across the continuum of transplant
services from pre- to post-transplant care. They should provide
transplant services as part of a broader spectrum of end-stage
organ disease care to ensure that patients have access to
all the potential treatment modalities that might be appropriate
for them. Lastly, transplant programs should integrate and
share expertise with each other because many transplant patients
develop problems with multiple organ systems.
Action Items
Some of the transplant centers visited have made a strategic
decision to organize transplant services into a service line
with designated budget and decision-making authority. In the
traditional hospital or academic medical center setting, decision-making
authority typically rests with functional departments, such
as medicine or nursing. In these environments, transplant
centers typically do not have independent budget and decision-making
authority; rather, they must coordinate with medical, nursing,
and other departments on key decisions, such as establishing
goals, hiring staff, and allocating resources.
One of the challenges for transplant centers in these types
of environments that are seeking to grow their programs is
that their goals and the goals of the other departments may
not be in alignment, which puts hospital leadership in the
position of resolving competing priorities in determining
allocation of resources. These arrangements also do not provide
for a direct line of accountability for transplant center
staff because they report to their respective functional departments
(e.g., medicine, surgery) rather than to the transplant center.
A frequent complaint among transplant centers operating in
these environments is that the decision-making process is
inefficient and requires too many sign-offs, which makes it
difficult for the centers to rapidly react and adapt to changes
in their market environments. For the transplant centers that
have been able to break down the traditional silos and streamline
transplant services into a service line, the benefits have
been an improved and more efficient decision-making process
and greater accountability of staff toward achieving transplant
center goals.
Action Items
- 1.5a: Integrate all transplant services into
a single service line with designated budget and decision-making
authority. Only a handful of the centers visited
have been able to fully integrate services into a service
line with designated budget and decision-making authority.
A few others have made strides toward adopting a service
line approach, but still lack one or two functions of the
service line (e.g., hiring authority). It was noted by many
of those interviewed that service lines are particularly
difficult to implement in academic medical centers where
the silo structure is firmly rooted.
- The University of Washington Medical Center, which
is an academic medical center, has organized its six
highest priority service areas, including organ transplantation,
into service lines. The transplant service line, which
is currently the second largest of the six service lines,
includes all services related to kidney, liver, lung,
and pancreas transplants and encompasses services across
the continuum of care. As a service line, all transplant
services across the continuum of care are integrated
into a single administrative and financial unit. The
decision to integrate all transplant services into a
service line was made to enhance the quality of transplant
care and to facilitate growth of the transplant programs,
which the hospital considered to be a strategic priority.
Hospital leadership report that one of the keys to their
success was conducting a series of one-on-one discussions
with all clinical and non-clinical staff involved in
transplantation to understand their perspectives on
what was and was not working well, what challenges would
need to be addressed in developing a service line, and
to flesh out what their scope of authority would be
under the new service line. The interviews helped the
hospital gain buy-in for the service line because a
forum had been provided for staff to provide input.
- The California Pacific Medical Center, which is a
private, not-for-profit tertiary hospital, also established
transplant services as a service line. The center has
a department of transplantation, which, according to
the center’s leadership, effectively acts as an independent
business unit within the hospital with independent budget
and decision-making authority. As with other centers
that have adopted a service line approach, the leadership
of the transplant service line observed that this structure
bypasses layers of committee decision-making that they
have encountered at other centers and allows the center
to be more nimble and responsive to opportunities.
- The Mayo Clinic, which is a private, non-profit medical
practice, established a service line approach for its
transplant center. In 1999, the Mayo Clinic established
a Department of Transplantation for all kidney, liver,
lung, heart, pancreas, and bone marrow transplant services.
Before then, transplant center staff belonged to different
administrative departments. Although the department
chair does not have independent hiring authority, it
operates virtually like a service line. The department
has separate divisions for transplant medicine and transplant
surgery, which together encompass the continuum of transplant
services. According to the department chair, integrating
services into a department has significantly reduced
administrative red tape and has facilitated organizing
care around the needs of the patients.
- 1.5b: Work with hospital leadership to establish
a governance and oversight structure for transplant service
line that facilitates joint decision-making among surgeons
and physicians. A critical component of adopting
a transplant center service line is establishing a governance
and oversight structure that will enhance the center’s ability
to achieve its goals, both in terms of quality of care and
program growth. For example, the University of Washington
Medical Center transplant center established a Service Line
Operating Committee, which is made up of surgical, medical,
and nursing leaders from the various transplant programs.
The committee meets regularly to address all operating issues
for the transplant service line, including setting goals,
establishing strategic directions, prioritizing and allocating
resources, reviewing quality and other performance data,
and addressing problems as they arise. The Operating Committee
provides an open forum for discussion among transplant physicians
and surgeons, which hospital leadership reports has reduced
historical tensions between the two groups. The Operating
Committee reports to an Oversight Committee that is composed
of the chairs of the departments of surgery, medicine, anesthesia,
and other departments and is co-chaired by the CEO of the
hospital and the dean of the medical school. The Oversight
Committee meets on a monthly basis to review and make decisions
about issues presented to it by the Operating Committee.
According to the hospital’s COO, this collaborative approach
to making decisions and setting priorities has made it easier
for hospital leadership to oversee transplant services because
physicians and surgeons are negotiating and coming to consensus
amongst themselves and presenting him with unified requests
and recommendations. Before the implementation of the service
line, the COO was frequently in the position of sorting
through the multiple perspectives and competing priorities.
- 1.5c: Establish direct line of report for transplant
center staff to hospital leadership (e.g., COO).
Streamlining the reporting structure for the transplant
center and providing direct access to senior hospital leadership
is a way that hospitals can facilitate the center’s ability
to respond to and resolve issues quickly and efficiently.
The more flexible and responsive that centers can be to
changes in their environment, the better positioned they
are to grow their programs. According to the University
of Washington Medical Center (UWMC) transplant center’s
administrator, another critical component of the successful
implementation of a service line at UWMC has been establishing
a direct line of report from the transplant administrator
to the hospital’s chief operating officer (COO). According
to the administrator, having direct access to the COO, who
is knowledgeable about transplantation, is critical to her
being able to address and resolve issues quickly and has
facilitated the program’s growth over the past several years.
This sentiment was echoed by one of the lung transplant
surgeons who observed that the center’s direct line of reporting
to the hospital’s administration has enabled that program’s
growth over the past few years. In his view, because the
lung transplant program reports to the COO rather than to
the chief of cardiothoracic surgery, it has both the autonomy
and the accountability to succeed. In his own words, the
center is not “bound by bureaucracy. The immediacy of
vertical reporting makes you accountable…if that work were
diluted through another program, our outcomes would not
be what they are. Independence lends itself to ownership
of the program and speaks to our growth.”
33Unless
otherwise noted, “New York-Presbyterian Hospital” refers to
both Columbia University Medical Center and Weill Cornell
Medical Center.
34
Unless otherwise noted, “Mayo” refers to Mayo Clinic Rochester. |